Tuesday, February 9, 2016


By Guest Contributor

Global Music Icon Rita Ora
Launches New adidas Originals Collection in Dubai

Rita Ora (Photo courtesy of adidas Originals)

Be amongst the few who get a chance to meet the international super-star at Dubai Mall on February 10th by registering online

Dubai, February 9th 2016 - Music sensation and popular fashion icon Rita Ora will be making a special visit to the adidas Originals store at Dubai Mall on Wednesday February 10th to launch her brand new spring summer 2016 collection. adidas is giving select fans a chance to come face to face with the global star; to sign up, simply log on to www.adidasthefuture.com, submit your details, and you could be meeting Rita Ora this week.

Regarded worldwide as a music superstar and well known for her appearance as a judge on the UK music talent show, the X Factor, Rita will also be headlining the UAE’s popular RedFestDXB festival this coming weekend. The music artist is renowned for her sporty street style and quirky designs that have been showcased by many celebrities over the years. Rita shot to fame in 2012 with her number one single ‘Hot Right Now’ and has launched herself into the spotlight with not only her music but with her inspirational fashion sense.

Rita Ora is expected at the adidas Originals store at Dubai Mall this week where she will showcase her collection to fans for the first time. The UK artist will then take to the stage a day later performing for her second time in the UAE.

For more information about adidas Originals please visit:

#adidasOriginals #RitaXadidas

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